Not Your Normal

Packaging (FMCG)
Brand Identity
AI Art Direction
A branding and packaging project to create a tasty, healthy, dairy-free chocolate bar range that hero’s the fact it is a locally made, ethically and sustainably produced good. The brand targets seekers of full-time adventure, who live on the open road and have a happy-go-lucky attitude towards life.

*this project was completed as a student brief*

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